• Sales Process

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TOOLS

Initial
Specifications
What Should
Margins Be?
Know Your
P&L Margins
The Business
Model Canvas
The One-Page
Business Plan
Handoff: Sales
to Production
Profitability Report
Single Project
Profitability Report
Multi-Project

TRAINING

Think Like a Sales Pro

4 Videos
Initial
Specifications
Introduction
Mark-Up
vs.
Margin
Business
Model.
Canvas
Don't
Discount
Your Price

TOOLS

What Should
Margins Be?
Calculate Your
P&L Margins

TRAINING

What Should the Margin Be?

1 Videos
Mark-Up vs.
Margin

TOOLS

How Effective
Must Your
Marketing Be?
Pro Forma
Based On
Marketing Effort
Pro Forma
Based On
Lead Conversion
Pro Forma
Based On
Market Share

TRAINING

Pro Forma
Based on
Marketing Effort
Pro Forma
Based on
Market Share

TOOLS

Lead Intake
Form
Lead Analysis
Form
Content to
Support the
Buyer Journey
Construction
Flow Chart
Addendum to
Standard RE
Contract
Client Contract
Series
(premium course)

TRAINING

The Buyer Journey

1 Videos
Introduction
Content Marketing
Content
Content Marketing
Awareness
Content
Marketing
Consideration
Content
Marketing<
Intent
Content
Marketing
Decision
Content
Marketing
Client
Contract
Series
Client Contract
Series
(premium course)

TOOLS

Building Cost
Benchmarks
Building Cost
Analysis

TRAINING

Build Costs

1 Videos
Building Cost
Benchmarks
Building Cost
Analysis

Website Utilities

6 Videos
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